Flyefit : Documentary Series

The Inspire Series

BRIEF
Humanise the brand after an expansion as a low cost super gym.

CREATIVE
A 6 part mini documentary series entitled, 'The Inspire Series', with a honed focus on how people used the gym and exercise to overcome extra-ordinary challenges in their lives. We focused on areas such as addiction, mental illness and physical impairment.

RESULTS
An emotive, honest and engaging series. Over a million engagements across all platforms and a nationally salient series. 

Services

Client Services
Creative Direction
Ideation
Storyboarding
Pre Production
Videography
Photography
Audio Recording
Post Production