Rubyworks : Music

Altar Wine:
David Keenan

We created this video for David Keenan's single "Altar Wine" from his critically acclaimed album "A Beginner's Guide to Bravery".

Our response to the visceral nature of the music and lyrics was to explore trauma, inner demons, and notions of masculinity and femininity.

The use of religious iconography was in response to the deep-seated betrayal and injury experienced at the hands of the church in recent Irish history.

Services

Ideation
Storyboarding
Pre Production
Videography
Photography
Casting
Art Direction
Post Production